Why is a Convention & Visitors Bureau valuable to a visitor, business traveler or meeting planner?įor visitors, CVBs are like a key to the city.
Visit Baton Rouge is accredited through Destinations International, previously DMAI, and its globally-recognized Destination Marketing Accreditation Program (DMAP), which serves as a visible industry distinction that defines quality and performance standards in destination marketing and management. There are more than 700 CVBs in the United States. Visit Baton Rouge is the city's official Convention and Visitors Bureau, or CVB. CVBs are destination marketing organizations charged with representing a specific destination and helping the long-term development of communities through a travel and tourism strategy.